The Panamera, the new sport sedan of Dr. Ing. h.c. F. Porsche AG, Stuttgart, is already in the spotlight, even before its sales launch. The online campaigns for the fourth model have already earned numerous awards.
The web special: ‘The 4th Dimension. The new Panamera,’ with an interactive online magazine at its core, was awarded Summit gold in the category ‘Interactive Media’ by a high-profile jury at the Summit Creative Awards out of over 3,000 contestants from 26 countries. The International Academy of the Visual Arts recognized the online campaign with the Communicator Award of Distinction (silver status) in the ‘Interactive’ category, and the Design Centrum North Rhine-Westphalia presented it with the red dot design award in ‘Communication Design.’ In Munich, the web special also received a further accolade from the International Forum Design (Hanover) with an iF Communication Design Award in the ‘Digital Media’ category.
Further awards were earned by the online campaigns ‘Sturm und Drang. The new Cayman Models‘ (iF Gold Award; Communicator Award of Excellence, gold status), ‘Aus tiefstem Inneren. The new 911 GT3‘ (iF communication design award; Communicator Award of Distinction, silver status) and ‘Power. Play. The new Boxster‘ (Communicator Award of Excellence, gold status). “
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